Understanding and Using Engagement Scoring

At ASAE Annual, there was a very informative session called “Finding Highly-Engaged Members Through Engagement Scoring.” It outlined goals and initiates to engage members. It also identified a scoring model designed to help organizations better quantify engagement. There is no denying that engagement scoring can significantly improve your member engagement…

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Increasing Your Members’ Engagement Journey

Increasing Membership engagement is at the forefront of every association’s strategic plan. The only way to increase your members’ engagement is to increase valuable communication. It needs to go from member to member, from member to organization, and from the organization to its membership. It is your job as a…

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Creating a Successful Digital Project Plan

Successful Association leaders are those who think strategically. If you are a leader whose organization is considering a major digital change, careful planning is necessary to ensure success. Your plan needs to incorporate vision, insight, reality, and your constituents. The following six steps can help you navigate your next digital…

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Don’t Outsource – Innovate

On a recent ASAE Collaborate thread, an association leader for a small organization broached the subject of outsourcing a variety of functions. “Alice” said they currently outsource accounting and payroll. So, she requested assistance finding outsource outlets for the following: Front Line Membership (resetting passwords, purchasing membership) Membership Renewals (reminders,…

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Maximizing the Use of Planning Apps for Your Association

One of the universal activities common to all associations is planning meetings, big and small. Using effective planning apps are paramount in keeping your team informed, connected, and collaborating. Many organizations use Google Calendar, Trello, or Jira to manage their planning activities. While those apps are good, if you are…

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The Evolution of AMS, CRM, and the Business Platform

In today’s association marketplace, most people in the industry understand the basic functions of an AMS (association management software) solution. At its core it is a database that houses membership, event, and basic accounting data.   Starting in 2005, progressive associations started learning about what the Fortune 500 companies where…

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Altai Announces New Partner

We are expanding our leadership team as a part of Altai’s continued growth and commitment to innovation. Therefore, we are excited to announce that as of January 1, 2019, Altai’s newest partner is Grant Costello! Journey to Partner Grant started as a Consultant with Altai in 2010. As time progressed,…

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Higher Logic Super Forum 2018 Lessons Learned

The Higher Logic Super Forum is one of today’s fastest growing industry events. Attendees are always eager to learn and hungry for new ways to engage with members. We were honored to again be a Platinum Sponsor of the event and would like to take a few minutes to reflect…

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